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Driftwood Pizza, Website redesign + SEO

Driftwood Pizza

Bringing a local favorite to the forefront for success!

  • Web Design
  • Search
  • Content
  • Restaurant / Food & Beverage
driftwoodpizzaandsubs.com (opens in a new tab)

From a five-page site Google ignored To 100% site health.

The problem.

The original site had few pages and minimal content, not much for Google (or a hungry visitor) to work with.

The client.

Tony at Driftwood Pizza reached out to OMG to redesign his website. The goal was straightforward: better search performance and better visibility for a Marathon favorite that deserved to be found.

What we did.

Using our editorial resources, we sat down with Tony to write compelling, SEO-friendly copy for a much more feature-rich site. We set up a photo shoot to capture the food the way it deserves to be captured, and wrapped it all in a new design that elevated the Driftwood brand.

What happened.

The rebuilt site became a fully healthy, fully visible one, and a page Google and AI answer engines are happy to surface.

The takeaway.

Clients rarely have copy and photography on hand, so we set those up at the very start of every website project, before the build, not after.

The Catch.

Site health
60% → 100%
AI visibility
23% → 100%

Measured by: Owner-reported site audit.